I chose to analyze an ad that the NCAA created for their college basketball tournament. In the ad, the worker is shown sitting in his cubicle watching the NCAA tournament on his computer. He is making noise during the game causing his surrounding co-workers to surround his cubicle and question what he is watching. The basketball viewer's prediciment is exaggerated by the fact that visually, he is surrounded by everyone else with no way of leaving his cubicle as well as having him sitting while everyone else is standing, giving the visual of towering over him. The ad uses a comical twist of showing that you are able to follow the NCAA tournament, even if you are stuck at work and don't have access to a TV.